Our team

Gerhard started as an international manager and executive director for international brand businesses.

He is the founder and president of the European Brand Institute – Europe´s independent Brand and IP experts – with more than 25 years of experience as a globally recognized independent expert, an international partner network, the UNIDO Partnership and joint program on “Branding for Competitiveness and Sustainable Growth”, the Women Leadership forums and the Brand Global Summits for sustainable brands.

Gerhard is the Chairman of the Austrian Delegation to the ISO Committee for Brand Evaluation, chaired the development of the Austrian Corporate Governance Codex and was Vice President of the Professional Association of Management Consultancy and Information Technology in the Chamber of Commerce and Industry.

In addition, he acts as publicly appointed and sworn expert to Austrian courts, Chairman of the Brand Global Council, Board Member of Austrian Standards and the Austrian Hongkong Society and was acknowledged as “Kommerzialrat” in 2012.

Gerhard holds a Masters Degree in Mechanical Engineering and Business Administration from the Vienna University of Technology, graduated with an MBA in Marketing and Finance from the University of Toronto and a Ph.D. from the University of Graz. He is fluent in German and English.